Programmatic advertising rules in England: PECR regulation 6, UK GDPR Article 6 lawful bases, Article 9 special category data and the ICO children's code.
UK GDPR consent for programmatic advertising: how ICO rules, PECR and the IAB TCF shape publisher and agency buying across display, video and app inventory.
A practical guide to writing a programmatic advertising disclosure policy, covering UK rules, buyer questions and a decision table for what to disclose and when.